In many cases, content is the new currency of online business. Without it, it can be hard for new visitors to discover your work and your products or services.
But the downside is that creating great, valuable, and shareable content takes a lot of time.
Each blog post could take an hour or more — or even several hours if it’s a particularly “epic” post. If you’re considering outsourcing this process, here are some of your best options.
Advantages of Outsourced Content Writing Services
With the internet hailing content as king, outsourcing content creation to Content Writing Services presents several advantages for business owners.
Affordable Cost
One of the biggest advantages of working with a content writing service is the cost it would incur which is comparatively lower to hiring a full-time, in-house writer.
With no overhead expenses to worry about, you’ll be paying much less given the quality of work you’ll get back in return.
Writing services usually charge either on a per word or a per hour basis depending on the service you go with. This is still more cost efficient because you’re actually paying for hours worked instead of continuously paying someone the same salary even when they’re idle.
Experience
A Content Writing Service has a pool of experienced and talented writers under its belt who have all been pre-screened by the company.
These companies pride themselves for the quality of writers they have which means you’ll only be getting some of the best writers to handle your content needs.
Though there may be a few instances when you get assigned someone who’s average at best, these services generally provide top-quality writers especially if you go with their premium plans.
Peace of Mind
Having experienced writers do your content is a big boost to a business owner’s peace of mind.
Not only will you be getting someone who can write top-notch content, but you’ll also be working with someone who exudes professionalism and comes with a good work ethic.
You’ll get what you need when you need them which means you’ll have fewer revisions and you’ll always meet your deadlines.
Nothing could be better than simply telling someone everything you need and having them deliver it to you just in time. Pretty much what you’ll get with a Content Writing Service.
Editing
Another perk you’ll get working with Content Writing Services is content editing.
Though this may not come for free depending on the service you choose, it goes a long way considering how most freelance writers don’t have editors to proof-read their work.
While there’s nothing wrong with someone editing their own work, having someone with a different perspective do it makes a lot of difference because it’s unbiased and objective.
Editing is essential if you want your business to only publish better-written and high-quality articles.
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Copywriter Today |
Fiverr |
HireWriters |
Textbroker |
Customer Rating |
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not yet rated |
Established |
2014 |
2010 |
2012 |
2005 |
Minimum Cost
(500 words) |
$265 per month |
$5 |
$5 |
$7.50 |
Type of Service |
Subscription |
A la carte articles |
Pre-screened writers;
varying quality |
Pre-screened writers;
varying quality |
Best for |
Agencies, ongoing
content needs |
One off, quick work |
Inexpensive filler
content |
Connecting with
reliable writers |
Notes |
First article free |
Check Fiverr Pro
for better quality |
25% bonus on
first deposit |
Pricing is
per-word |
Learn more |
Learn More |
Learn More |
Learn More |
Learn More |
Drawbacks of Working with Content Writing Services
While it seems that outsourcing to Content Writing Services is your best bet, it also presents a few disadvantages you may need to consider.
Specificity may pose problems
When it comes to content writing, knowledge of the topic to write about is crucial because no matter what writing style you apply, readers can still identify a writer’s unfamiliarity.
If your business requires very specific or highly-technical content, a content writing service might not be the best fit.
If this is the case, you may need to be more specific when it comes to your requirements so the writing service can provide you the right person for the job.
Potential to have an inconsistent voice, tone, and writing style
Voice, tone and writing style is crucial to brand recognition which is why they need to be consistent across all the content you produce.
This can become a problem, however, if you’re working with multiple writers on several projects because each of them has their own way of writing and getting your message across.
If you’re working with a Content Writing Service, try as much as possible to work with a single writer for all your projects unless there’s urgency in producing multiple content simultaneously.
How Much Do Content Writing Services Cost?
Plans and Pricing varies for each writing service.
Some would charge you per word, per hour, per project, while others have monthly packages that include several other perks.
A typical blog post, for example, can cost you anywhere between $5 on the low end to $600 or more. These factors depend on the experience of the writer and the length and quality of the content.
My Experience in Outsourcing Content Writing
Like my adventures in outsourcing other tasks, I’ve had both positive and negative experiences in delegating content creation.
I started my experiments on Fiverr, with mixed results. Since then I’ve tried services like HireWriters, Copywriter Today, and finally a series of freelance writers.
Many of the freelancers have come from my own community and network, but others have come from sites like FreeeUp.
Over the years, I’ve settled on a process I like, that follows the 10/80/10 model of outsourcing.
The truth is creating content for the sake of pushing out a blog post on a regular schedule is probably not worth the effort or expense. You need to have a strategy behind what you’re creating to get visitors and sales from it.
Which Content Writing Service is Right for You?
Choosing to work with a Content Writing Service makes perfect sense from a financial and logistical perspective.
By outsourcing your content needs to one of these services, you are making your business more competitive without spending too much.
The Best Content Writing Services
If you’re still undecided on whether or not a Content Writing Service is best for you, you might as well check out the following writing services I’ve listed for you.
Go ahead and read through the reviews and feedback each of them has earned so you can narrow down your choices and decide which one fits your needs.
The services listed here are your best bets for outsourced writing and content creation.
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Copify
Copify is a content marketplace where you can buy content for your site, press releases, ebook content, or any other needs from US and UK-based copywriters. The company has been in business since 2010 and is based in the UK. […]
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1840 & Company
1840 & Company is a US-based outsourcing company that helps businesses of all sizes hire global remote freelancers to fill a variety of positions, including virtual assistants. The company is headquartered in Overland Park, Kansas, United States with hubs in […]
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Contentellect
Contentellect is a content marketing and SEO agency specializing in helping businesses improve their online presence through a range of digital marketing services. The company is headquartered in the United Kingdom, and most of their team is based in their […]
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Dynamite Jobs
Dynamite Jobs is an online platform aggregating and sharing the best remote jobs from hundreds of sources, posting over 300 new remote jobs each week. If you’re looking for a position where you can work remotely or if you’re a […]
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Extend Your Team
Extend Your Team is a virtual assistant company specializing in providing experienced virtual assistants to small and medium-sized companies all over the world. The company is headquartered in the US, and all of their assistants are based in the Philippines. […]
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Your Resume Girl
Your Resume Girl is a career development, coaching, and resume writing service. If you need help landing your dream job, changing your career, or seeking higher-paying employment, Your Resume Girl can help. Based in Florida, U.S. company founder Michelle da […]
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iWriter
If you need written content for your website, iWriter is an easy and reliable way for you to post projects that will be professionally and quickly done. Located in Carmel, IN, iWriter includes a network of thousands of freelance writers […]
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TextMaster
TextMaster is a professional translation, copywriting, and proofreading service for e-commerce professionals. The company was founded in 2011 by Belgium startup studio eFounders. TextMaster is a member of the Acolad Group since 2018. The idea for TextMaster stemmed from seeing […]
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XpertsPool
Xpertspool (a wordplay on experts pool) is a global outsourcing agency. They provide “Xperts” as they call their workforce to small and medium-sized businesses all over the world. The company is headquartered in the US, and its Xperts are based […]
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nDash
nDash is an online platform that connects freelance writers with clients in need of content. They have more than 10,000 fully vetted and verified writers, and provide tools to help clients build and manage teams of writers. The company has […]
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Zeerk
Zeerk is an online platform where freelancers can post what Zeerk calls “micro freelance jobs.” These are basically gigs and services offered by freelancers ranging between $3-$200. The company has been operating since 2010 and their headquarters are based in […]
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Writer Access
Writer Access is a content creation marketplace based in Boston, MA. The company was founded in 2008 and they offer a range of content-on-demand and membership options. The company has grown quickly in the 10+ years they’ve been in business, […]
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Crowd Content
Crowd Content is a content creation service based in British Columbia, Canada. The company was founded in 2011 and aims to deliver “publish-ready content”. They hire writers from native English-speaking countries, and currently have more than 5,000 professional writers on […]
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BlogMutt
BlogMutt is a content creation service offering monthly subscription plans based in Colorado, US. The company was founded in 2011 and aims to provide businesses and agencies with as many articles as they request each month. About BlogMutt The company […]
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Contentmart
UPDATE: It appears Contentmart is out of business. Please consider one of these alternatives or see below. If you own this listing or this information is incorrect, contact me here. Contentmart is a content-writing marketplace where you can connect with thousands of […]
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Outsource2Africa
UPDATE: It appears Outsource2Africa is out of business. Please consider one of these alternatives or see below. Outsource2Africa is an outsourcing company in Kenya, Africa. They have been in business since January 2013 and provide virtual assistants based in Africa. They […]
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Writer.ly
UPDATE: It appears Writer.ly is out of business. Please consider one of these alternatives. Writer.ly is a marketplace for writers to find the editors, book designers, and marketers they need to get their books in the hands of as many […]