Overall Rating3.333.333.333.333.33
Quality of Work3.883.883.883.883.88
Communication3.283.283.283.283.28
Value3.393.393.393.393.39

Logojoy is an AI-powered online logo design tool. Instead of having a designer make a logo to your specifications, Logojoy uses artificial intelligence and complex algorithms to generate several logo designs based on your specifications.

The company’s website went live in November, 2016, and Their team are located in Toronto, ON, Canada.

About Logojoy

logojoy-reviewThe company was founded and is headed up by Dawson Whitfield. With experience in graphic design and freelance work, Dawson realized that most entrepreneurs just wanted simple, high-quality logos, at the lowest possible price.

This gave Dawson the idea to replace himself with artificial intelligence capable of designing high-quality logos. Dawson spent several months on the algorithm behind the logo generating software and starting the company.

The site launched in November, 2016, on Product Hunt. Although they have only been in business for less than a month at the time of writing this Dawson says the response from customers, “has been overwhelmingly positive and we hope to establish ourselves as the go-to online application for logo design.”

Using AI instead of graphic designers allows Logojoy to offer much lower price points and generate several logos in minutes. The company’s target customers are entrepreneurs, small business owners, and early-stage startups. Basically, anyone who doesn’t have the budget to work one-on-one with a graphic designer to design their logos and branding material.

Services

Logojoy has a well-designed interface to take you through a few quick steps from start to finish. These are:

Step 1: Choose Inspiration – You choose a few general logo types you like the look and style of. These form the base of the logos the AI will generate.

Step 2: Choose Color Scheme – Next you choose a block of colors to be used in your logo design.

Step 3: Company Name and Slogan – Add your company name and a slogan if you have one. This will be used as text on your design.

Step 4: Pick up to 3 Symbols – Based on keywords of your choice you can choose up to 3 different icons to be used on your logo from a library of over 500,000 unique designs.

Based on your choices in the 4 steps above you will be presented with a few logos. By selecting which logos you like the algorithm will continue to return more logos that meet your specifications until your focus down on the one logo you like best.

There are no graphic designers or assistants to talk to while going through the process. There is however customer support that will get back to you within 24 hours if you have any questions.

I went through the process myself to test it out, and after a little difficulty in creating my account (“Your name is too long or too short”; “Your password is too long or too short” — not helpful!), the app generated a few different options for me:

logojoy-sample-logos

And a few more:

logojoy-sample-logos-2

I think the ones with the headset and the pen (graphics I chose in the process) actually look pretty good. Some of the others don’t make much sense at all.

Plans and Pricing

It’s free to build unlimited logos, which is great because it means you can practice and browse plenty of logo ideas without committing. You only pay when you want to download the logo you have chosen, there are three different pricing plans.

logojoy-pricing

Basic – $20, you can download a low-resolution logo on a white background.

Premium – $65, you can download a high-resolution logo, ready for use in print, on a transparent background, and with black and white versions.

Enterprise – $165, you get all the same features as the Premium package and a one hour design session with one of their designers.

Logojoy Alternatives

When it comes to graphic design for your business, you’ve got lots of options. Logo Garden operates under a similar model where you kind of do a do-it-yourself design and pay just to download the high resolution files.

You might try playing with the Word Swag app. I found it pretty helpful to generate different font and presentation ideas, though not really great if you want to add graphics like my headset above.

Alternatively you have services like Fiverr, where there are hundreds of logo designers promising logos starting at just $5, Deluxe, where you’ll pay a little more to work with a dedicated designer and usually get several concepts, and 99designs, where you can “crowdsource” your logo design to several different designers and pick your favorite.

Your Turn

Have you created and downloaded any logos from Logojoy? If so, please take a moment to leave a quick review to help others with their decision.

22 Reviews

    • 44444
    • 55555
    • 55555
    • 44444

    Great program, easy to use. Wide variety of options to build your logo, and a nice offering of goods in the premium package. Fantastic customer service.

    • 55555
    • 44444
    • 33333
    • 55555

    I was able to get a logo and found the process quick and easy. It wasn’t exactly right and so Dan helped tweak it until it was. “Dawson” never responded to my inquiries but other members of the LogoJoy team were very responsive and helpful. I would definitely recommend this site and company for a quick logo generation that doesn’t cost an arm and a leg. 🙂

    • 11111
    • 22222
    • 11111
    • 22222

    Yes, it’s true that they don’t reply to emails as o purchased a logo and most of the files ate corrupted and the logo is out of proportion. Really disappointed, would not recommend. Asking for the design to be amended or demand a reply. But no reply from the them.

    • 55555
    • 55555
    • 55555
    • 55555

    I had an awesome experience with Logojoy! The hardest part was selecting which logo to go with because there were quite a few that I would have been very happy with. I had one tweak that I wanted to make with the design and worked with Dan while online and he was able to create the logo exactly to my specification. I had all of my files within 15 minutes of purchasing the premium package. Very happy customer here!

    • 55555
    • 55555
    • 55555
    • 55555

    Awesome service and great help from Dan. I was very close to paying $750 to a high-end designer and ended up paying only $65 for a logo that our team believes looks better in the end. Most importantly, Dan was willing to tweak the spacing to make it look even better, all within the same day. Great product and service!

  1. Was extremely happy with the Logojoy experience. Dan was very helpful and very quickly responsive. I got my logo minutes after purchasing. Could not ask for better customer service. Thank you Dan and Logojoy!

    • 55555
    • 55555
    • 55555
    • 55555

    Excellent service. I am staring up my own business and I started with a simple design, I then decided to modify i. I emailed Felicia over 10 times to make small modifications to my Logo, shift symbols around, add Copyright symbol, change file format and she was excellent every time. I would absolutely not use any other Logo site, felt like a real 1-2-1 personal service. I will continue to use LogoJoy for my continuing businesses.

    Thanks

    • 55555
    • 55555
    • 55555
    • 55555

    Hi – we designed and purchased a logo from LogoJoy and the experience was very good and smooth. Felicia helped us through the process and made some tweaks at our request before forwarding the completed logo the same day in as many formats as you’d ever need. Very good, very efficient, great service. Many Thanks

    • 55555
    • 55555
    • 55555
    • 55555

    I had a wonderful service with Logojoy. With so many options to choose from when designing your logo and then when you buy it (recommend premium for a great service) you can tweak it with your own designer to exactly what you want. I am over the moon with mine and would like to give a special thanks to Rachel who was fab and very patient with my many changes!!! Once you have what you need, they send you the logo in loads of different formats and include the pantone colours and font!!! Would highly recommend – superb!

    • 55555
    • 55555
    • 55555
    • 55555

    I recently purchased the premium package and am extremely happy with the overall experience. Great visual website and very user friendly.
    I had a few things I wanted changed on my logo so I had several telephone conversations and emails with Rachel.
    She was extremely helpful and managed to sort it all out very quickly!
    Thank you sooooo much Rachel you are Fab!!!
    Will be recommending this site.

    • 55555
    • 55555
    • 55555
    • 55555

    Very impressed by the service and quality of the logo. Definitely recommend using Logojoy!!

  2. A very bad service ,, zero ,, nill .. I have never seen a customer service like this in my whole life . The design it took a week to download and boom .. the logo was low resolution and I can’t use in my future printing .. what a waste of money .. don’t buy from them .

    • 11111
    • 22222
    • 11111
    • 11111

    Great website – DON’T BE FOOLED need a huge lesson in customer service. I offered to give their “CEO” my story about how it took 15 emails and a phone call to deliver the logo that I designed myself. All I got was excuses on why they couldn’t deliver without an apology or any EMPATHY. VERY disappointing. DO NOT DO BUSINESS WITH THIS WEBSITE unless you like an absolute run around.

    • 55555
    • 55555
    • 55555
    • 55555

    HAD MY LOGO WITHIN MINUTES OF PURCHASING ! I HAVE NOT ENCOUNTERED ANY PROBLEMS THUS FAR. SITE WAS EASY TO USE. I AM HAPPY .

    • 11111
    • 44444
    • 11111
    • 11111

    Terrible service, after paying for the logo they have failed to deliver the logo files and do not answer calls, emails or on-line chats. its clear they are a scam site – do not purchase anything on this site.

    • 11111
    • 11111
    • 11111
    • 11111

    Totally true, very bad customer service. They sent me the logo after a few days and the files in several folders were corrupted…And nobody on the logojoy team is helping me remaking or resend me the correct files for my logo…

    • 44444
    • 55555
    • 44444
    • 44444

    I would totally recommend Logojoy! Such a simple, quick process and it’s also affordable! Loved the design features that were offered when creating my logo. Great customer service with a quick response time to answer some questions I had. Thanks Logojoy for the new logo for my company!

    • 11111
    • 22222
    • 11111
    • 11111

    I would NOT recommend using this company AT ALL. Emails, chats and phone calls go unanswered. Once I did finally hear back, I was told that once I purchased my logo, one of the designers would make the edits I requested. So I purchased and then didn’t hear back. I had to call and email multiple times and then I got pushback on the designer moving one word to another line without having to ‘pay more.’ Do NOT use this company-total rip off! I am trying to get my money back as well.

    • 11111
    • 11111
    • 11111
    • 11111

    Sadly, I too have had the same experience. A simple response via email would have suffice. You ask for payment upfront and once payment is received, its been radio silence since then. None of my calls or emails were returned.

  3. Kai, I’m sorry about your experience. We were bogged down with the holiday rush and were struggling to keep up with demand, as a brand new company, we get overwhelmed sometimes, but had every intention to send your logo (and for anyone else reading this, we both refunded Kai and delivered her logo)

    • 11111
    • Not Rated
    • 11111
    • 11111

    I can absolutely not recommend this company. I ordered and paid via credit card for a logo. They say that they will deliver the logo via e-Mail within a few hours. The logo was never delivered. E-Mails to Dawson were not answered. Finally, a few days later, Dawson answered and said he will send the logo in the afternoon. He never did. I finally had to contact my credit card company to get my money back

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