3 Ways a Virtual Assistant Will Help You to Improve Google Rankings

To boost website on Google, you need a team of professionals. There has to be someone to analyze your current ranking situation, detect issues to be fixed, fix them, etc. You can do it yourself, but is it worth it? You can lose control over the business, website content, web design, and many other things if you only focus on SEO.

It’s crucial to hire a team or at least one SEO virtual assistant to do the job. This is a person working for you remotely from their own home or office. They get assignments from you or your managers and do them in the best way they can.

You can hire a freelancer or a service that will:

• Improve SEO
• Build links
• Create content
• Much more

There are hundreds of things a virtual assistant can do for you. Let’s group them into three main activities to trust to remote experts. After finishing this article, you’ll want to hire a remote team as well!

Task #1. On-Site: Content Optimization, Website Layout, Metadata, Security

The first set of activities a virtual assistant can be really useful for is on-site work. This includes:

• Web design.
  The design of your site determines how both readers and search engines will react to it at first sight. Trusting the process to a professional will ensure the result is worth your money and meets your expectations.
• Website layout.
  Making it easier for visitors to navigate the website will leave most of them for a longer time. During that time, they may reach your blog and become regular readers or even purchase the products and services you offer.
• Loading speed improvement.
  A large part of your traffic will leave if the website is loading for over 5 seconds. In this case, every second matters. Having a fast loading speed without losses in the design quality of the site is pure art.
• SEO optimization in code and content.
  SEO must be a responsibility of a professional. It includes so many tactics: code optimization, keyword analysis, proper blog posting, landings, reports, improvements, and much more. Besides, the trends change every couple of months, so it’s crucial to adapt your strategy to the updates.
• Metadata.
  It’s not too important, but proper metadata can improve the traffic flow to your website. As a result, the rating will also increase. Meta title and description will give users a taste of what they’re going to find on the page. A wisely written description will bring many more people to the site.
• Security
  According to Fromdev, there are many ways website security affects Google rating. And it’s logical. One of the requirements to be deemed a credible website is to add SSL protocols and increase site security.

That’s a lot of work. So, how to manage your SEO virtual assistant or a team?

Use tools for virtual team management to always be in control of the processes going on remotely. If you hire true professionals, there will be no need for additional control.

Task #2. Off-Site: Content Distribution, Backlinks, SEO

Off-site SEO and other processes are also essential for a better rating. To get the top in Google, you have to optimize backlinking, clean the link profile of all poor-quality, redundant mentions, choose proper anchors, hold negotiations, and more.

Article distribution is also a major task when it comes to off-page SEO. You can see this page to find out more about this fundamental step. Virtual assistant SEO services will save you time, money, and effort, achieving the best results.

If you don’t realize the scale, look at some of the backlinking tasks a team or one professional will have to do:

• Research proper keywords to create efficient anchors
• Find websites that will agree to put a backlink as a native advertisement on their page
• Find websites that can post a guest publication on your behalf
• Find a professional copywriter to write those guest posts not to tarnish your credibility
• Negotiate to link the unlinked mentions of your brand, website, or industry-related terms
• Negotiate to put your link in places with broken links from your competitors
• And more

A great expert or team should be fluent in link-building, keyword research, and have great communication and negotiation skills. It will be difficult to do it all yourself, given you have hundreds of other tasks to do. So, a virtual assistant is an essential addition to your team.

They don’t require a spot in the office. They work from home or their own offices. All they need is an Internet connection and a laptop or even a phone. It’s convenient cooperation for both sides.

Besides, if it’s an expert, they know all the types of backlinks and how to get them. Every type (editorial, guest-posting, badge, ‘recommended post’ links, etc.) can be acquired in a number of ways. The more options you have, the better the outcome will be.

Task #3. Analysis: Google Analytics, Domain Authority, Etc.

Analysis has to be done before, during, and after every process. Whether it’s a new SEO strategy implementation or a digital marketing campaign, or even a launch of a blog, you need to know where your website’s at.

Things to analyze:

• Keywords
• SEO tactics
• Current rating
• Domain Authority
• Competitors

The latter is very important. Taking a few competitors that rank higher and analyzing their strategies is a must-do. You can find gaps in yours and fix them with the help of that data. This won’t hurt other projects unless your virtual assistant copies their material, which an expert would never do.

This brings us to the topic of the choice of such a remote assistant. Always check their resumes, ask for test assignments or portfolios, and only look at decent job-seeking and similar services.

They have to know all digital tools crucial for the success of their mission, starting with the basics like Google Analytics and Google Search Console. A professional must be fluent in all kinds of software connected to their occupation since each one provides slightly different benefits.

Conclusion

Having virtual assistants takes a large load off your shoulders. Such a tactic is especially useful for startups where one person has many responsibilities. In order to achieve success, you need to focus on on-si and off-site optimization, as well as analysis.

As a result, you will always know how the website is doing, what ranking your pages have at the moment, and what improvements have to be made to level up. Hiring a virtual assistant for that is one of the best ideas. You’ll have more time to focus on the core business or digital marketing for further improvement.

Author: Frank Hamilton

Frank Hamilton is a blogger and translator from Manchester. He is a professional writing expert in such topics as blogging, digital marketing and SEO. He also loves traveling and speaks Spanish, French, German and English.