Hatchwise is a crowdsourcing design marketplace where you can run “contests” for a range of graphic design tasks. You’ll receive designs from dozens of designers from all over the world to choose a winning entry from.
The company has been in operation since 2008, and their headquarters is located in Groton, CT.
The company is headed up by founder George Ryan. George is also a co-founder of Flocksy, an on-demand graphic design company. So, he understands the graphic design space well.
Hatchwise says they have created more than one million logos, designed by designers from 130 countries, for companies in 97 countries. So, they’ve grown considerably since launching in 2008 and have a good global reach.
They’re basically the middleman between clients seeking design work, and freelance designers. When you’re running contests and choosing a winner, you’re dealing with the freelancers directly.
How Hatchwise Works
There are four steps from creating a contest to receiving your finished designs as follows:
- Fill out a simple creative brief outlining what you want from your contest. Provide details of the designs you want, set a budget, deadline, and launch your contest.
- You’ll start receiving dozens of entries from designers all over the world.
- You can rate, provide feedback, and request changes if you see a design that’s close to what you want.
- When you see the perfect design, select it as the winner. The creative who designed it will receive their payment and release all the files and usage rights to you.
You can start a contest for just about any form of graphic design work. Some of the more popular contests are for:
- Logo designs
- Website designs
- Brochure designs
- T-shirt designs
They also have some options to run contests for naming your company, website, or slogan and tagline ideas to go along with some new logos and branding.
Plans and Pricing
Hatchwise currently has four different pricing plans starting at $89 for 30+ designs.
Each plan increases the number of designers and designs you can expect to come in. As you pay more, you’ll get you more design concepts to choose from.
A complete list of their plans at the time of publishing is as follows:
- Bronze – $89 for 30+ designs from 10+ designers.
- Silver – $189 for 70+ designs from 20+ designers.
- Gold – $249 for 130+ designs from 50+ designers.
- Platinum – $539 for 270+ designs from 100+ designers.
They offer a money-back guarantee if you are not satisfied with any of the entries for your contest.
Obviously, there’s a lot of work that goes into every contest with so many designers pitching their work, and only one person is getting paid. So, Hatchwise does stress that you should only run a contest if you’re planning on settling on a winner, which is fair.
As an alternative company that operates on a very similar business model is 99Designs. The only real difference is that 99Designs is a little more expensive. In fact, Hatchwise’s pricing plans are definitely on the lower end for this type of design content model.
If you’re working on a tighter budget you could try and make your own logo using an AI-power logo design tool like the one offered by Looka which starts at $20.
Or, you could try and find a designer you want to work with on Fiverr and spend as little as $5.
|Minimum Cost||$5||$399 per month||$299||$399 per month||$20|
|Type of Service||A la carte design||Unlimited Graphic Design||Crowdsourced design||Unlimited design||AI logo design|
|Best for||Fast, cheap designs||On-going design needs||Higher profile work||Ongoing design needs||Affordable DIY|
|Notes||15-day money back guarantee.||100% money-back guarantee||14-day money back trial; 30% off first month w/ code VA30||Don't pay until you love your logo|
|Learn more||Learn More||Learn More||Learn More||Learn More||Learn More|
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