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Maestro Personal Assistants is a US-based personal assistance and concierge service offering a range of personalized services worldwide, 24/7.

The company has been in business since 2004, and their headquarters are located in Dallas, Texas.

About Maestro Personal Assistants

The company was co-founded by Dallas-based entrepreneurs Adam Alfia and Kfir Alfia. They originally started Maestro with the goal of providing a more affordable alternative to 411 calls people were making and getting charged premium rates for.

Over the years they revised their business model and the services they offered to more of a bespoke personal assistance service.

Maestro now has a national call center with phone operatives on-hand to handle incoming requests via email, phone, SMS, and through their mobile app.

They serve a large client base across the country and are available 24/7. Maestro is often sold as a white label concierge service. As such, most of their requests are coming in from their client’s customers.

Maestro’s assistants handle these requests branded as the client, so the customer is often none the wiser that they are dealing with an external company.

How Maestro Personal Assistants Works

When you sign up with Maestro Personal Assistants you’ll be given access to a customized web-based control panel. This is where your future communications will flow through to your assistant.

There is a 4-step process from signing up to being fully functional. These are:

  1. Your web-based control panel will be set up and branded in your company name.
  2. Automated emails or SMS messages are sent out to your customers welcoming them to our personal assistance service.
  3. Your customers now have direct access to the personal assistance service handled by Maestro.
  4. Your customers can start contacting and using your service via phone, email, text, or through the free phone app.


To give you a general idea of the areas Maestro specialize in, they group their services into the following categories:

  • Concierge Services
  • Personal Assistance
  • Travel Concierge
  • White Label Concierge
  • Corporate Concierge
  • Virtual Concierge
  • Global Concierge

Drilling down a level further, they share examples of typical requests they commonly handle. These include:

  • arranging a plumber to come out and fix a toilet
  • requesting a list of housekeepers in the area
  • checking if a store has any more of a particular style of pants

That gives you an idea of how their service works: you have a personal assistant on the end of the line and you can ask them to do any tasks they can complete remotely.

Plans and Pricing

Maestro is not forthcoming with any pricing information. They request that anyone interested in using their service try a free demo first.

A member of their team will then be in touch to discuss your experience and put together a pricing plan for you.

Maestro Personal Assistants Alternatives

Their service makes me think of on-demand text assistant services like that offered by Magic, or even a task-based virtual assistant service provider like Fancy Hands–though both are aimed at individual consumers.

It’s always worth contacting virtual assistant companies like Time ETC for a quote too. You can have an assistant on-call that’s capable of handling the same tasks as a Maestro assistant and only pay for the hours you use.

Your Turn

Have you worked with Maestro Personal Assistants? If so, please leave a review of your experience below to help others with their decision.

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