Mint Lifestyle Partners is a virtual concierge service aimed at high-powered high-lifestyle individuals. The UK-based company was founded in 2010, and also maintains an office in Dubai.
Mint specializes in lifestyle assistance, originally created to serve the needs of the growing expatriate community in the Middle East. They’ve since expanded and accept clients globally.
This is kind of a white-glove service for people with a lot of money to spend. Mint will take good care of you social calendar, domestic arrangement, and corporate needs, all with a quiet diligence and discretion.
Mint clients are assigned a dedicated “lifestyle manager” who acts as their well-connected virtual concierge for any need that arises.
They’ll do all the traditional virtual assistant tasks — I love how I say “traditional” for a job that’s been around for only 10 years — from making reservations and managing your calendar, to online research, to event planning, and more.
Mint has several different pricing levels. An ad hoc membership is available without any ongoing monthly commitment, and concierge time is billed out at £39 per hour.
Users can buy blocks of time in 5 and 15 hour increments to enjoy a discount on the standard hourly rates. A 5-hour block is £175 and a 15-hour block is £465. The nice thing about these plans is the hours are good for a full-year from the purchase date.
Heavy users who can commit to a minimum of 30-hours a week of Mint usage qualify for the “Creme de Menthe” plan, which further discounts the hourly rate to £25. Standard VAT tax applies on all plans.
As you can see, Mint Lifestyle Partners is not cheap by any means. The closest competitor in the US I can think of would be Red Butler, which positions itself as a premium service but is still priced within reach in terms of their monthly plans.
Have you worked with Mint Lifestyle Partners? If so, please leave a quick review using the comment form below to help others with their decision.